Behavior Change Design Sprint

workshop – 120min | Feb 4 – 1:30

While numerous design methods used in industry help designers rapidly brainstorm design ideas, few help them to use theory in the design process.

Past research has shown that behavior change theories can support specific design activities such as understanding design spaces, ideating diverse interventions, and building effective design interventions.

In our workshop, we will explain our path to create the Behavior Change Design Sprint (BCDS), a design process for applying behavior change theories to the design process and for prototyping behavior change technologies.

BCDS consists of a series of exercises that help designers identify promising ways to intervene in design scenarios, and designing for specific behavioral outcomes. Past assessments of the sprint also found that it promotes focused, convergent ideation while increasing designers’ ability to advocate for their design rationale.

In the workshop, we will also invite participants to tackle a design challenge using the sprint as a guide. Participants will reflect on the outcomes of their work and provide feedback on how to improve BCDS and how to facilitate its dissemination within the design industry.

Lucas Colusso

Lucas Colusso
UX Designer, United States

About the speaker

Lucas Colusso

Lucas Colusso

UX Designer, United States
I am absolutely passionate about the craft of design and creating delightful products that solve real problems for people. Throughout my career, I have built solid experience designing (Visual Design, UX Design, and FED), as well as investigating (more qual than quant) B2C and B2B experiences.

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